July 28, 2017

Farm and Food Coordinator

Charlottetown, PE

1

Resumes to be submitted by July 7, 2017

Temporary fulltime

8 months

Qualifications:

The successful candidate will have a university degree or college diploma with specialization and/or experience in communications and marketing. Experience in agriculture will be considered an asset. Excellent interpersonal, communication and computer skills related to social media marketing are considered a necessity.

The PEIFA offers a competitive salary and benefits package and provides an excellent opportunity for personal growth and challenge.

Weekdays

Job Description:
• Be responsible for organizing and leading a Public Trust Steering Committee made up of individuals from agriculture, government, and retail.
• Be responsible for:
o Keeping in touch with all public trust stakeholders and keeping abreast of all public outreach activities related to agriculture and agri-food
o Under direction of the committee, development of a plan including key goals, budget, identification of initiatives, action plans etc. and it’s implementation.
o Coordination of the various campaign initiatives including conducting a review of current related public outreach initiatives and producer programs designed to build consumer trust and identify gaps that could lead to new initiatives
o Communications – Develop and implement a plan that will include work with local media, arrange farm tours, provide regular press releases, and look at strategic advertising opportunities
o Be the lead spokesperson for PEI’s agricultural industry, both pro-actively and reactively on issues related to Public Trust
o Coordination with regional partners in the Atlantic Federations of Agriculture, the Canadian Federation of Agriculture and the Canadian Centre for Food Integrity

PEI Federation of Agricuture 
Candidates are invited to provide a resume, and covering letter outlining salary expectations by:

July 7th, 2017 to info@peifa.ca